Fruitloop ES

Some ideas are worth revisiting, and the Fruitloop is one of atmos projects proving it. First released in 2022, the original Fruitloop pioneered a playful, open bodied organic shape, an actual donut hole cut right into the design that gave it a look and feel unlike anything else on the market. It earned a reputation for character and soul, the kind of imperfect charm collectors compare to a favorite vintage camera lens. Now, four years later, the Fruitloop ES brings that same spirit back with real upgrades underneath.

Getting there wasn't simple. atmos went through five full prototypes, testing rim thickness, weight distribution, and even the circumference of that signature donut hole, all in pursuit of a yo-yo that kept the original's boppy, rolling rhythm while adding the stability and spin power some players felt was missing. The result is a Fruitloop that's heavier and more solid on the string, with a near identical rolling, rhythmic movement to the throw everyone fell for in 2022.

If you loved the original Fruitloop's playful personality but wanted more presence in your throw, the ES is exactly that answer. It keeps the soul, adds the power, and proves that sometimes the best way forward is going back to an idea worth finishing. Grab one and feel the difference for yourself.